Who it’s for
PipeMetrix wasn’t designed for everyone — it was designed for the businesses big CRMs forgot. If you recognize yourself in that description, you’re exactly who we built this for.
Whether you're a team of two or two hundred, everyone knows exactly where the business stands at a single glance.
The Partner-Run Agency
A husband-and-wife team managing a design and identity agency. They need to look professional and stay perfectly aligned — with clients and with each other.
The biggest challenge isn’t creativity — it’s communication. Clients expect a boutique agency to be hyper-organised, but two founders constantly step on each other’s toes with client updates. What they need is a single source of truth that doesn’t require an IT department: a pipeline they can both see, from initial pitch to final style-guide delivery — so they spend less time syncing up and more time designing.
The Technical Solopreneur
A tech-savvy solopreneur running multiple online storefronts. Values automation, clean data and low overhead — and walks away instantly from clunky UI.
Someone who builds websites for a living has no patience for bloated, badly designed software. Managing multiple storefronts means volume is everything: not a legacy CRM with a thousand untouched features, but automated lead tracking and clear conversion data. What’s selling, who’s buying, where the bottlenecks are — visible in seconds, not hours.
The Established SME
Running an established small-to-medium enterprise. Needs real analytics and CRM discipline — without the Fortune 500 price tag or feature sprawl.
The old CRM felt like it was built for a Fortune 500 company — and priced like one. A fortune paid for “advanced” features the sales team never opened, while the actual numbers sat buried under layers of menus. What an established SME needs is a platform that nails the essentials: straightforward forecasting, reliable pipeline management, and a per-user cost that doesn’t need board approval. Powerful, actionable data shouldn’t break the bank.
The First-Time Founder
Just starting out, watching every euro, but deliberately choosing tools that will still fit when the first sales hire arrives.
When you launch a business solo, every single euro counts. You need a real CRM to run outbound properly and track leads from day one — but most enterprise tools would wipe out the entire monthly marketing budget. The right tool meets you where you are: affordable and lightweight today, with the horsepower to scale seamlessly when the sales team starts growing next year.
Start your free trial and build the pipeline these businesses deserve.